"First, let me explain boomerslop: It's AI slop that's particularly appealing to a Facebook-loving boomer. I say this with love and affection for baby boomers. Time comes for us all, and every generation gets roasted for its digital foibles. Boomerslop isn't even necessarily made by boomers. (Meta told me that boomers aren't the majority of Meta AI users.) But, let's say, this stuff is s piritually boomerish - it appeals to a boomer sensibility."
"What makes this stuff boomerslop isn't just that it might be fooling older people into thinking it's real. I'd argue that OpenAI's Sora or other AI tools are much better at making highly realistic AI videos that could actually fool people (Meta's own head AI scientist, Yann LeCun, recently seemed to fall for an AI video of police interacting with ICE)."
Meta launched Vibes, an all-AI video feed inside its stand-alone Meta AI app a little over a month ago. The feed contains a notable volume of politically charged AI-generated videos featuring President Donald Trump, often framed as jokey memes or staged clips that appeal to a Facebook-oriented, boomer sensibility. The label 'boomerslop' describes AI content that resonates with older-generation tastes regardless of its creators. Some AI tools can produce more realistic deepfakes, but Vibes leans toward comedic, generationally coded clips. Meta maintains that most Vibes views focus on lifestyle and entertainment topics and do not represent overall content.
Read at Business Insider
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