"The share of men from ages 18 to 29 who said abortion would matter a great deal in shaping their vote increased by 12 points after they saw video testimony from people who were personally impacted by an abortion ban. For men ages 29 through 54 and those who were 55 and older, hearing directly from people affected by bans resulted in a 5 point increase in the same category."
"One of the things the data underscored is that abortion is an issue we can be and should be and need to be talking about if we hope Gen Z men will understand the stakes in the upcoming election and understand the stakes for reproductive health. We have to be talking about it in terms they can relate to."
Polling from the advocacy group Abortion in America measured how video testimony from people affected by abortion bans influenced male voters across age groups. Men ages 18–29 increased by 12 percentage points in saying abortion would matter a great deal in shaping their vote after viewing such testimony, while men 29–54 and 55+ each increased by 5 points. Gen Z men already reported higher baseline concern: 41 percent said abortion mattered greatly versus 26 percent of men 55 and older. The findings indicate that personal stories can raise abortion's salience for younger men and suggest targeted messaging could influence voting priorities.
Read at Advocate.com
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