"Media conglomerates have faced criticism for disproportionately shaping news coverage to favor national stories at the expense of local reporting, thereby reducing the attention, resources and coverage dedicated to informing audiences about events and issues in their own communities. Olympics coverage, in this case, is an exception to that criticism."
"Sending a news crew to the Olympics requires considerable planning and investment, including credentialing through the U.S. Olympic & Paralympic Committee, international travel, lodging and coverage logistics. It's an expense that individual local news outlets would struggle to manage independently without support from larger media conglomerates."
Sports journalism serves communities by connecting audiences to shared stories of athletic achievement and competition. Local newsrooms face decisions about covering global events like the Winter Olympics and determining how to make international stories relevant to their audiences. Media conglomerates, despite criticism for prioritizing national over local coverage, actually facilitate local Olympic coverage by providing necessary resources, technology, and credentialing support. Major Indianapolis news outlets including IndyStar, WTHR, FOX59, and CBS4 are connected to larger media companies that enable expensive international coverage through planning, investment, travel logistics, and Olympic Committee credentialing.
Read at Poynter
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