Opinion: Amazon to deliver a new James Bond
Briefly

Amazon has taken creative control of the James Bond franchise, which includes 25 films since 1962. Mike Hopkins, head of Amazon MGM Studios, highlights the company's commitment to preserving Bond's legacy while discussing potential changes. Concerns have been raised about whether Bond might transition from films to streaming series, altering the essence of the character. The article humorously suggests that Bond could become a vehicle for product promotions, with his espionage adventures potentially linked to Amazon deliveries, illustrating a unique blend of entertainment and commerce.
"We are honoured to continue this treasured heritage, and look forward to ushering in the next phase of the legendary 007 for audiences around the world."
"Some voices in the entertainment industry expressed concern that Amazon might change the Bond franchise, perhaps by switching formats from movies to streaming series."
"Under Amazon, 007 wouldn't have to be a license to kill, but a discount code. Just enter your three-digits here!"
"These days, Amazon can discover just about any intimate detail about an evil genius through algorithms gleaned from their searches for a shower caddy, light therapy lamp, and truffle salt."
Read at www.npr.org
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