The Summer Game in Ann Arbor has garnered significant participation, with 16,000 active players. Over half of the participants are adults. Initially launched as a reading challenge, the game evolved into a library-using experience to encourage exploration of events, digital resources, and library offerings. Inspired by corporate loyalty programs, the game includes solving puzzles related to local history and neighborhoods. Participants earn points redeemable for merchandise such as clothing and plush toys, successfully increasing library engagement across different demographics.
"Instead of a reading game, we started a library-using game. It includes reading, going to events, using our website, discovering all the things that the library has to offer."
"We have 16,000 active players and more than half of them are adults. Not bad for a library that serves about 150,000 people."
Collection
[
|
...
]