"C-SPAN said Wednesday that it had reached a deal to have its three channels air on YouTube TV and Hulu's live television feed, ending a dispute that had led to a revenue squeeze for the public affairs network in the cord-cutting era. The network said the streaming services would pay the same fee as cable and satellite companies, roughly 87 cents a year per subscriber, and that C-SPAN would continue its no-advertising policy on television."
"Because congressional sessions and hearings represent a big portion of C-SPAN's programming, the politicians faced diminished airtime without a deal. At its peak a decade ago, C-SPAN was seen in some 100 million homes with television. The number of homes paying for TV has since dropped to some 70 million, with roughly 20 million of those consumers now getting television through services like YouTube and Hulu, and they weren't showing C-SPAN."
C-SPAN reached a deal to have its three channels on YouTube TV and Hulu's live feeds, ending a carriage dispute that reduced distribution. The streaming services will pay the same per-subscriber fee as cable and satellite, roughly 87 cents annually, and C-SPAN will keep its no-advertising policy. Congress passed a resolution urging Alphabet and Disney to add C-SPAN because congressional sessions and hearings form a large portion of programming and had become less accessible. Paid-TV households fell from about 100 million a decade ago to about 70 million now, with roughly 20 million using streaming services that had excluded C-SPAN. Revenues dropped from nearly $64 million in 2019 to $45.4 million in 2023.
Read at Fast Company
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