Big brands distance themselves from Pride events amid DEI rollback
Briefly

Across the U.S., LGBTQ+ celebrations like PrideFest are facing serious funding challenges as corporate sponsors withdraw or become reluctant to publicly associate with these events. Organizers, such as Marty Zuniga in St. Louis, have reported noticeable declines in support, resulting in budget gaps sizable enough to threaten the viability of their festivals. Many companies are opting to remain "silent partners," providing funds discreetly due to the political climate and fears of backlash amid a decrease in diversity, equity, and inclusion (DEI) initiatives under the current administration. This trend poses serious risks for large events and raises concerns over safety and response to potential hate crimes.
Funding shortfalls for LGBTQ+ celebrations arise as corporations scale back sponsorship, impacting events nationwide and highlighting challenges in maintaining support amid political pressures.
Read at The Washington Post
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