"The new APPG's mission is to champion the significant social and economic contributions of UK creators while working with policymakers to deepen their understanding of the digital creator economy and advocate effectively for the sector."
"Two former Digital Ministers - Feryal Clark MP and Lord Ed Vaizey - will co-chair the cross-party group of parliamentarians taking part."
"Consultation revealed that U.K. creator growth is significantly hampered by a lack of recognition. This is compounded by significant gaps in support - including skills, training, funding, studio space, and filming permits - which undermines creators' ability to innovate, reach new audiences, build their businesses, and support economic growth."
The new APPG will champion the significant social and economic contributions of UK creators and work with policymakers to deepen understanding of the digital creator economy and advocate effectively for the sector. Two former Digital Ministers, Feryal Clark MP and Lord Ed Vaizey, will co-chair the cross-party parliamentary group. Consultation findings show UK creator growth is significantly hampered by lack of recognition. Significant gaps in support—skills, training, funding, studio space, and filming permits—compound the problem and constrain creators' capacity to innovate. Addressing recognition and practical support could unlock innovation, expand creative businesses, and boost economic benefits across the UK.
Read at Social Media Today
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