"The analysis of Department for Transport data shows that Hounslow in west London offers advertisers the greatest potential audience, with an average of 232.2 vehicles passing over each kilometre of road every hour - nearly 50 times more than the least trafficked area. Hillingdon, another west London borough, ranks second with 225.2 vehicles per hour per kilometre of road. This high volume reflects its position as home to Heathrow Airport and several major motorways."
"Thurrock in Essex takes third place with 210.7 vehicles hourly per kilometre, benefiting from its location near the M25 and Dartford Crossing, key routes for commuters and freight transport into London. Cardiff is the highest-ranked non-English location, placing fourth with 201.9 vehicles per hour per kilometre. As Wales' capital city, its road network handles significant commuter traffic and serves as a regional transport hub."
"Enfield in north London ranks fifth with 200.4 vehicles hourly per kilometre, while Salford in Greater Manchester places sixth with 199.6, representing the highest-ranked location in northwest England. Kingston upon Thames and Tower Hamlets follow closely in seventh and eighth positions with 197.8 and 197.7 vehicles per hour, respectively, continuing London's dominance in the rankings. Warrington ranks ninth with 194.5 vehicles hourly per kilometre, while Bury completes the top ten with 193.0, representing another strong showing for Greater Manchester."
Hounslow in west London records the highest traffic density in the UK at an average of 232.2 vehicles per kilometre of road every hour. Hillingdon follows with 225.2 vehicles, reflecting Heathrow and major motorways. Thurrock, Cardiff, Enfield, Salford, Kingston upon Thames, Tower Hamlets, Warrington and Bury complete the top ten with hourly-per-kilometre rates from 210.7 down to 193.0. Higher traffic volumes cluster around major urban centres, especially London, linked to population density and economic activity. Areas with much lower traffic volumes offer substantially reduced roadside advertising opportunities.
Read at London Business News | Londonlovesbusiness.com
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