"I love type too much to look at a half-baked idea and call it close enough, and yet sometimes a design's full potential is simply out of reach. Any designer must eventually reckon with this feeling. There's no faster path to burnout than the stubborn refusal to admit defeat: you learn to recognise quality much sooner than you can achieve it."
"The brief for IO was simple: legibility above all else. Rather than readability, which refers to how comfortable a typeface is to read overall, legibility refers to how easily a single character can be identified in isolation."
"If they can do it better, or bring their own perspective to the same concept, they should. We compete on quality, not novelty."
Designers often face the challenge of recognizing quality before they can achieve it, leading to burnout. It's essential to choose battles wisely and sometimes revisit projects later. The MD IO typeface was released as a work-in-progress, emphasizing legibility over readability. The design focuses on ensuring characters are easily distinguishable, addressing common visual ambiguities. Feedback from users is crucial for the typeface's success, highlighting the importance of collaboration and quality in design.
Read at Mass-driver
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