"I very much appreciated the improved service quality, the Torontonian told Cost of Living. It was the best thing ever and it's absolutely true what they say, that once you've tasted business, going back to economy is almost impossible. That trip to Iceland two years ago marked her first time ever sitting in business class. And Leckey says the elevated experience totally changed the way she looks at travel."
"Air Canada reported that premium cabin revenues were up five per cent in the second quarter of 2025 compared to the same time last year. In an emailed statement, a spokesperson from WestJet also told CBC that the airline has seen double digit year-over-year revenue growth for their premium and business cabins, though they declined to give specifics. I feel like a lot of passengers have started to realize that the premium economy is kind of the sweet spot, said Barry Choi, personal finance and travel expert in Toronto."
"According to Choi, a business class seat typically costs four to five times more than economy, while premium economy fares are often about double the price of a standard ticket, though those numbers can vary. But Leckey says she isn't surprised by the push for premium, given that airlines these days have made the economy ticket experience so undesirable. My greatest fear when travelling economy was that I'd be forced to check my carry-on"
Travelers are increasingly choosing premium cabins after positive experiences, with some upgrades prompted by personal milestones. Airlines report rising premium-cabin revenues and double-digit growth for premium and business seats. Premium economy is viewed as a cost-effective upgrade that balances comfort and price, while business class remains substantially more expensive. Typical pricing differences include business class costing about four to five times economy and premium economy roughly double. Passenger frustration with economy service, including fears of checked carry-ons and lost luggage, is contributing to the shift toward paid upgrades and premium options.
Read at www.cbc.ca
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