"If you've ever spent hours scouring flight sites, watching prices jump from $320 to $580 in a single refresh, you know the frustration of modern air travel. Airlines seem to have all the power - algorithms, timing, and secret pricing strategies - while travelers are left guessing. This isn't a scam or a glitch. It's simply understanding how airlines price their tickets - and then flipping the system on its head."
"Instead of searching for flights from your home country , you start by looking for tickets in the opposite direction - from your destination back to your home - and then build your itinerary around that. Confused? Here's an example. Let's say you're an American expat living in Europe and want to visit the U.S. for the holidays. You type in "Lisbon → New York" and gasp at the $980 round-trip fare."
Reverse booking flips the search by starting with flights from the destination to the home country and then building the itinerary around that cheaper direction. Airlines use complex algorithms that adjust fares based on local purchasing power, seasonal demand, currency values, taxes, and market competition. Those variables create regional price differences that can vary by hundreds of dollars for the same route. Searching from a different country or IP address can reveal substantially lower fares, as shown when a Lisbon→New York search yielded $980 versus a New York→Lisbon search at $550. Airlines know these differences but rely on most travelers not to exploit them.
Read at Wander With Jo
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