"Travel has become a trend as generations raised on social media catch flights, not feelings. But Gen Z and millennials may also be redefining travel-all in the search of a more authentic adventure. Hidden-gem locations and no-stress getaways are top of the list for young travelers. It's a shift from the kinds of bucket-list destinations that have saturated Instagram and TikTok and fueled an overtourism crisis in recent years."
"They're also looking to AI to help plan trips. Rather than ask friends or scroll the social media feed, young travelers are turning to the technology for destination suggestions and deals. Travel search engine company Kayak looked into the vacation trends of the future as younger generations jet set. The days of TikTok-planned itineraries may be waning, as posts with the #hiddengem hashtag increased by at least 50%."
Gen Z and millennial travelers increasingly favor authentic, low-stress experiences over heavily promoted bucket-list destinations. Hidden-gem locations and relaxed getaways top young travelers' priorities as social-media-saturated hotspots contribute to overtourism and pressure on popular towns. Popular tourist towns are confronting high visitor influxes, prompting many travelers to seek less crowded horizons. Younger travelers are turning to AI tools for destination suggestions and deals rather than relying solely on friends or social feeds. Social-media behavior shows a shift toward off-the-beaten-path discovery, with #hiddengem posts rising by at least 50 percent.
Read at Fast Company
Unable to calculate read time
Collection
[
|
...
]