"SeatGuru was a website highly regarded by frequent fliers. The site hosted seatmaps for thousands of airplanes and categorized every seat on each aircraft in order to help fliers figure out which to book and which to avoid. "Good" seats were those with qualities like the most legroom in their class, the deepest unobstructed recline, and amenities like power ports. "Bad" seats were those with limited recline, proximity to the toilets, or obstructed windows."
"SeatGuru was founded in 2001 and was one of those websites that exemplified the promise of the early internet: that newly accessible data could help improve our lives in many small ways. In SeatGuru's case, it meant frequent travelers could make more informed choices about which seats to select. SeatGuru became so popular that in 2007, travel website king Tripadvisor acquired it. But now, 18 years after the acquisition, and 24 years after its founding, SeatGuru is no more."
On October 31 visitors encountered a shuttered SeatGuru site that redirected to Tripadvisor's homepage. SeatGuru hosted seatmaps for thousands of airplanes and categorized every seat as good, bad, or intermediate based on factors such as legroom, recline, proximity to toilets, obstructed windows, and amenities like power ports. The site removed much of the uncertainty of choosing seats by allowing users to pull up an aircraft's exact make and model and inspect individual seats before booking. SeatGuru was founded in 2001, acquired by Tripadvisor in 2007, and closed after 24 years of operation. The site began to decline when the Covid pandemic started.
Read at Fast Company
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