"Each TV company has its own distinct personality and direction. These change over the years, with new technological breakthroughs or at least new business deals. New aspirations shake up the natural order. This year, for example, nearly every company has decided to make and heavily promote RGB LED TVs. Some of them, like Hisense, seem like they're doing it because they want to. LG's making one too, but it's clear the company's heart still lies with OLEDs."
"LG has long been the dominant force in OLEDs, consistently making some of the most impressive TVs in the mid-to-high end, from a $1,300 B-series TV all the way up to the $60,000 OLED T. OLED panels are emissive: each pixel creates its own light, allowing for pixel-level control of brightness and color as well as incredible contrast and zero blooming, since each pixel can be turned off individually."
TV manufacturers are adopting distinct directions, with many shifting toward RGB LED televisions and companies like Hisense actively promoting them. LG continues to prioritize OLED technology despite producing an RGB LED model. Early 2026 shows how manufacturer choices will shape market dynamics and competition. LG dominates OLEDs across price points, from $1,300 B-series models to the $60,000 OLED T. OLED panels are emissive, providing pixel-level control of brightness and color for exceptional contrast and zero blooming. OLED brightness has historically lagged in well-lit rooms, prompting four-stack implementations to raise peak luminance.
Read at The Verge
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