"Two things that made massive cultural splashes this year - Labubu and "KPop Demon Hunters" - will fill the sky and streets of New York when the Macy's Thanksgiving Day Parade kicks off this year. Conan Gray and Lainey Wilson will bring the tunes. The Nov. 27 parade begins rain or shine on Manhattan's Upper West Side and ends at Macy's Herald Square flagship store on 34th Street, which serves as a stage and backdrop for performances."
"It starts at 8:30 a.m. Eastern and airs at that time in all time zones. It will be on NBC, available with an antenna or through cable and satellite providers. For cord cutters, the parade is being simulcast on Peacock and an encore telecast begins at 2 p.m. EST/PST. A Spanish language simulcast will also be on Telemundo. Last year, more than 31 million people tuned in on NBC and Peacock, up 10% from the previous year and marking the biggest audience ever for the parade."
The Macy's Thanksgiving Day Parade will take place Nov. 27, beginning at 8:30 a.m. Eastern on Manhattan's Upper West Side and ending at Macy's Herald Square on 34th Street. The procession will include 34 balloons, four mini-balloons, 28 floats, 33 clown groups and 11 marching bands, concluding with Santa Claus. Viral balloons Labubu and the "KPop Demon Hunters" characters will appear, with performances by Conan Gray, Lainey Wilson and other musical guests. The parade will air on NBC with simulcasts on Peacock and Telemundo, plus a 2 p.m. encore. Forecasts predict highs near 48 degrees with winds that could affect balloon flights under city limits.
Read at Fast Company
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