""At the end of your subscription, you can apply for a free upgrade, keep paying monthly, or return your device," the LG Flex website says. Subscribers will have to pay a £50 (about $69) fee for a "full removal service," including dismounting and packaging, of rental TVs."
"LG also claims on its website that it won't penalize customers for "obvious signs of use, such as some scratching, small dents, or changes in the paintwork." However, if you damage the rental device, LG "may charge you for the cost of repair as outlined by the Repair Charges set out in your agreement." LG's subscription partner, Raylo, also sells insurance for coverage against "accidental damage, loss, and theft" of rented devices."
"As of this writing, you can buy LG's 83-inch OLED B5 2025 TV on LG's UK website for £2,550 (about $3,515). Monthly rental prices range from £93 ($128), if you commit to a three-year-long rental period, to £277 ($382), if you only commit to a one-month rental period. Under the three-year plan, you can rent the TV for 27 months before you end up paying more to rent the TV than you would have to own it. At the highest rate, your rental payments will surpass MSRP after nine months."
LG launched a UK subscription program allowing rental of TVs, soundbars, monitors, and speakers under LG Flex. Customers can choose one-, two-, or three-year subscriptions to reduce monthly payments, with options at the end of a term to apply for a free upgrade, keep paying monthly, or return the device. A £50 removal fee covers dismounting and packaging. LG tolerates obvious wear but may charge for repair costs if a device is damaged. Raylo, the subscription partner, offers insurance for accidental damage, loss, and theft. Example pricing shows varying monthly rates and break-even points versus ownership.
Read at Ars Technica
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