""If you have a really great piece of Patagonia or Yeti gear or whatever it is, you look at it, and it makes you want to go do that trip or [be] outside doing something. I always thought that was so cool, and it is a big part of Florence. Helping to inspire you to get out and do things, whether it...""
""Vela was shot over 18 months and also features his brothers (and fellow pro surfers) Nathan and Ivan in Florence's high-performance sailing catamaran called Vela. All YouTube proceeds will support ocean-minded causes in the locations visited in each episode.""
John Florence, a three-time world surfing champion, transitions from competitive surfing to adventure sailing with his family in the new series Vela. After winning his third World Surf League title, he left the pro tour to explore the Pacific Ocean with his wife and son. The six-part series, filmed over 18 months, features his brothers and aims to support ocean-minded causes through YouTube proceeds. Florence's brand, founded in 2021, encourages outdoor exploration and adventure, reflecting his broader aspirations beyond competitive surfing.
Read at Fast Company
Unable to calculate read time
Collection
[
|
...
]