"At its Made on YouTube event on Tuesday, the video giant announced several new features aimed at improving the livestreaming experience. This includes letting creators play mini-games to entertain viewers, broadcasting simultaneously in both horizontal and vertical formats, AI-powered highlights, reacting to live events, a new ad format, and more."
"The first announcement YouTube made was the integration of Playables into Live. Playables are the catalog of free mini games that were previously only available on the home page. The addition brings an interactive element to livestreaming, enabling creators to play popular games like Angry Birds Showdown, Cut the Rope, Tomb of the Mask, and Trivia Crack."
"In addition, the company introduced the ability to simultaneously broadcast in both horizontal and vertical formats, which would help creators optimize the viewing experience for both desktop and mobile users. Notably, all viewers will join one shared chat. As more viewers consume content on their phones, platforms are introducing features to support this style of broadcasting to better compete with mobile-first platforms like TikTok."
YouTube launched a major update to Live that adds interactive mini-games, simultaneous horizontal and vertical broadcasting with a shared chat, AI-powered highlights, reactive features for live events, and a new ad format. Playables integration lets creators run free mini-games such as Angry Birds Showdown and Trivia Crack during streams, offering an accessible entry point for new livestreamers and boosting gaming competition with Twitch. Dual-format streaming aims to optimize experiences for both desktop and mobile viewers while keeping one unified chat. The company cites growing live viewership and increased competition from mobile-first platforms as drivers for these changes.
Read at TechCrunch
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