
"At this time, there has been no confirmed leakage of personal information or customer data to external parties,"
"The system failure is limited to our operations within Japan,"
"While the disruption is currently confined to one country, Asahi has a significant market share in Japan of almost 40%. Therefore, disruption to production will be costly to Asahi and potentially re-sellers,"
"As we have seen recently with the retail sector and JLR, production and supply chain halts can be extremely expensive for businesses. This is why having procedures in place that protect operations is crucial,"
Asahi Group Holdings experienced a cyberattack that caused system failures across its Japan operations, disrupting orders, shipments, call centers, and customer service desks. Production at some of Asahi's roughly 30 domestic factories has been suspended, and the company cannot provide a recovery timeline while it investigates. There has been no confirmed leakage of personal or customer data to external parties, and the outage is reported as limited to Japan. The company has not disclosed the attack type, though a system-wide outage could indicate file-encrypting ransomware. Asahi holds nearly 40% of the Japanese market, making production halts potentially costly to the company and resellers.
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