"Microsoft Bing is testing a dynamically loading results count under the search box. So when you enter your search phrase, the results count will dynamically count up from 0 to the number of results found. This seems cute and interactive and also a bit gimmicky, but it is cute. This was spotted by Frank Sandtmann who posted an example on LinkedIn - he wrote, "In a playful move, Bing added a dynamic result count to its pages.""
"So when you enter your search phrase, the results count will dynamically count up from 0 to the number of results found. This seems cute and interactive and also a bit gimmicky, but it is cute. Here is what I see: Here is his post with his video, which looks a bit more normal for a results count: Forum discussion at LinkedIn."
Microsoft Bing is testing a dynamically loading results count that appears under the search box and animates from zero to the total number of results for a query. The count increments visually when a search phrase is entered, creating an interactive moment as the number ticks up. The effect is playful and eye-catching, imparting a cute, slightly gimmicky feel that may draw user attention without changing search functionality. An example video demonstrating the animation circulates online. The animation offers a small, surface-level enhancement to the results page that emphasizes motion and feedback over functional impact.
Read at Search Engine Roundtable
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