"Starting a business can be a lonely endeavor. No matter how confident you are in your product and in yourself, there will always be times when doubt creeps in - usually just as you're trying to fall asleep. These crises of confidence can be fatal to your vision, but they don't have to be. And one way to stave off the startup scaries is by having other founders in your life to lean on."
"Each week, we'd spend hours walking through New York, hashing out our ideas as we traversed the cobbled streets of SoHo to the tree-lined walking paths of Brooklyn Heights. We'd exchange marketing and SEO ideas, workshopping products and sales strategies. We celebrated each other's small wins - like landing a new customer or finally fixing a stubborn bug - and vented about the setbacks. Those conversations didn't just make me feel less alone; they sharpened my thinking and kept me accountable."
Starting a business often produces loneliness and recurring doubt that can threaten a startup's vision. Peer founders provide mutual support that mitigates isolation and keeps founders accountable. Regular conversations with fellow early-stage founders sharpen thinking, generate practical ideas for marketing, product and sales, and normalize setbacks. Mentors offer experience-based hindsight, while peers offer contemporaneous problem-solving, empathy, and shared decision-making. Celebrating small wins and venting about challenges within a peer relationship sustains morale and fosters practical progress. Such peer interactions can prevent doubt from becoming fatal to long-term vision.
Read at Entrepreneur
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