"Hauler Hero has picked up fresh funds as demand for its AI-powered waste management software continues to pile up. The New York-based startup raised $16 million in a Series A round led by Frontier Growth with participation from I2BF Global Ventures, K5 Global, and Somersault Ventures, among others, TechCrunch has learned. Hauler Hero has raised more than $27 million in venture capital, to date."
"Hauler Hero has developed an all-in-one software platform for waste management companies that covers a variety of functions, including customer relationship management, billing, and routing. And now, like so many other software companies, Hauler Hero plans to offer AI agents to its customers as well. Hauler Hero was co-founded in 2020 by CEO Mark Hoadley and brother-in-law Ben Sikma, who encountered outdated software while working on mergers and acquisitions in the sector. Their aim was to bring waste management into the modern era."
""All of the existing software in the space, they were clunky, old," Hoadley told TechCrunch in 2024. "Sometimes we'd talk about how this one reminds us of the Oregon Trail, this reminds us of the cell phone Michael Douglas used in 'Wall Street.' They're very clunky and antiquated.""
Hauler Hero raised $16 million in a Series A round led by Frontier Growth, bringing total venture capital to over $27 million. The company provides an all-in-one software platform for waste management covering CRM, billing, routing, and plans to add AI agents. Co-founded in 2020 by Mark Hoadley and Ben Sikma, the company targets modernization of antiquated industry software. Hauler Hero has facilitated 35 million trash pickups since 2020 and reports doubling headcount, revenue, and customer base since its seed round. New features include capturing images from third-party cameras on garbage trucks to confirm pickups, verify billing, and monitor fleets.
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