"You don't need months or years to validate a business idea, and taking that long is incredibly risky. Waiting to prove your business model can result in a lot of wasted time and money, but one entrepreneur recently discovered how to validate any business idea within a matter of days. This business owner shared the details on Reddit. "Could I get strangers to care about my ideas in less than a weekend?" the Redditor asked this question as a challenge."
"You don't have to invest heavily in branding, product creation, or backend email messages to test a business idea. The entrepreneur explained that you only have to start with a landing page. "Just the bare minimum to test the interest," the business owner said. A landing page requires that a visitor enter their name and email address to receive something in return. Then, an email sequence aims to build the relationship and eventually present an offer."
Business ideas can be validated in days by creating a bare-minimum landing page that asks visitors for name and email in exchange for something. Each signup represents an expressed interest and a potential customer, eliminating the need for lengthy product development before demand is proven. Email sequences can build relationships and convert leads, but they are unnecessary until the landing page produces signups. Promotion of the landing page in targeted communities where the audience already congregates drives initial traction. Rapid testing prevents wasted time and money compared with waiting months or years to prove a business model.
Read at Benzinga
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