"If I pay you $100,000 a year, your quota is $2 million. That's it. If you don't achieve your quota, then you're going to be out, right? The ratio, 20 times base salary, is considerably higher than the industry standard for enterprise software sales roles."
"More than 80% of ElevenLabs' sales representatives hit their quota in recent periods, suggesting the 20x structure functions less as an attrition mechanism than as a self-selection device during hiring."
Carles Reina, head of go-to-market at ElevenLabs, warns candidates for sales roles about the demanding nature of the job. Quotas are set at 20 times the base salary, significantly higher than industry standards. Reina emphasizes that this structure is designed to attract high performers, as over 80% of sales representatives meet their quotas. The company has achieved rapid growth, reaching $330 million in annual recurring revenue in three years, and the high expectations serve as a self-selection mechanism for potential hires.
Read at TNW | Artificial-Intelligence
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