Chime, SoFi, Nubank: How three different roads are converging into one digital banking paradigm shift - Tearsheet
Briefly

Digital banks have shifted from challenger status to a test of scale, profitability, and customer retention as the sector matures. Three firms — Chime, SoFi, and Nubank — represent distinct strategic paths for growth and experimentation within digital banking. Chime achieved quarterly profitability in Q1 2025 while filing for an IPO, reporting $518.7 million in revenue that quarter and $12.9 million in net income. Full-year 2024 revenue reached $1.67 billion with a $25.3 million net loss, an improvement from 2023, and active users near 8.6 million concentrated on debit and credit products. The IPO raised $864 million and targets Americans earning under $100,000.
For years, digital banks were the upstarts, carving out space on the promise of sleek apps, fewer fees, and a friendlier relationship with money. But the honeymoon phase of 'fintech versus banks' has ended. Now, the spotlight falls on who can actually scale, turn a profit, and keep growing without losing the very customers who signed up to escape Wall Street sameness.
As of March 2025, the company reported $518.7 million in revenue for the quarter, up from $391.9 million a year earlier, with net income of $12.9 million. For full-year 2024, revenue climbed to $1.67 billion, but the company still posted a small net loss of $25.3 million, though that's a marked improvement from its $203 million loss in 2023. Its member base sits at about 8.6 million active users, most of whom rely heavily on its debit and credit card products.
The fuller arc: After years of IPO speculation, Chime finally hit Wall Street this summer. Its IPO was priced at $27 a share and opened at $43, a 49% pop that resulted in a public market cap of about $9.8 billion. The IPO raised $864 million, giving Chime a war chest to push deeper into its target market: Americans earning under $100,000 a year; nearly 200 million people who Chime argues are overcharged by the old banking system. But IPOs are as much about what's next as what's past.
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