CEO of Alphabet's X, Astro Teller, on what makes a moonshot
Briefly

CEO of Alphabet's X, Astro Teller, on what makes a moonshot
"X defines a moonshot as having three specific components. The first is that it needs to attempt to solve a huge problem in the world. Second, there needs to be some kind of product or service that, however unlikely, would make the problem go away. Last, there has to be a sort of breakthrough technology that would provide a glimmer of hope at solving that huge, real-world problem."
"If you worked at X, and you would just come up with a teleporter, you've got a moonshot story hypothesis, I would say, awesome, here's a tiny amount of money, go see if you can prove that it's wrong, because it probably is, he said. I don't want you to make it work. I want you to get information about whether this is really a once-in-a-generation opportunity or not, and it's okay if the answer is no."
X incubates ambitious projects aimed at solving massive real-world problems and maintains an approximately 2% success rate. Moonshots must meet three components: target a huge problem; envision a product or service that could eliminate the problem, however unlikely; and rely on a breakthrough technology that offers a plausible path. Wild-sounding ideas that are testable receive small seed funding to attempt to disprove the hypothesis quickly. Proposals that sound reasonable are not considered moonshots. Early experiments are designed to reveal whether an idea is more or less feasible, and negative results are acceptable.
Read at techcrunch.com
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