Social media updates and new features to know this week - PR Daily

"Facebook Private Facebook groups now have the potential to become public. Admins of private groups can choose to convert their group to public, making new content visible to everyone to potentially increase discovery and growth. Pastposts remain protected, however, according to Meta. Only those who were members before the change, plus admins/moderators, will still see the older content. To ease the transition, Facebook also added safety features like a three-day review period before a group becomes public, notifications to all admins and group members about the change and visual cues, to signal when a post will be public."

"Snapchat announced a deal with Perplexity AI to integrate Perplexity's conversational AI search engine directly into Snapchat. Starting in early 2026, Snapchat users worldwide will be able to ask questions in the app's Chat interface and receive answers backed by verifiable sources. Under the deal, Perplexity will pay Snap $400 million over one year."

"LinkedIn LinkedIn has updated its Professional Community Policies to clarify why some articles or images that violate its content rules may be allowed on the platform. "There are rare times when content that violates our policies is educational or newsworthy enough that keeping it on the platform is in the public interest," LinkedIn says. These would be limited cases for content from medical procedures to images of war "shared for awareness or newsworthy purposes." All content on the platform is carefully reviewed before making a final decision, LinkedIn says."

Facebook now allows admins to convert private groups to public so new content becomes visible to everyone while keeping past posts visible only to previous members and moderators. Facebook added a three-day review period, notifications for all admins and members, and visual cues indicating when a post will be public. Snapchat struck a deal with Perplexity AI to embed a conversational AI search in Chat, offering verifiable-source answers starting in early 2026, with Perplexity paying $400 million over one year. LinkedIn updated Professional Community Policies to permit limited policy-violating content when educational or newsworthy and said all content receives careful review and algorithmic adjustments aim to improve conversational authenticity.

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