The legal conflict between Justin Baldoni and Blake Lively intensifies as Baldoni sues The New York Times for allegedly misrepresenting his PR team's actions regarding an emoji in quotes. The missing upside-down smiley face emoji in the Times' coverage has become central to the narrative of the feud. Notably, just days before the lawsuit was made public, an unknown individual paid for social media promotion targeting discussions on Baldoni, Lively, and the emoji, raising suspicions of prior knowledge of the lawsuit's details.
The missing emoji became a key part of the discourse around the celebrity feud, appearing in news stories and online threads following Baldoni's lawsuit.
Someone paid to amplify stories about the emoji days before Baldoni's lawsuit became public, suggesting potential foreknowledge of the ongoing legal case.
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