"She went into her sister's bedroom, where her sibling showed her a Snapchat account named fisha plus the code of their Paris suburb. Fisha is French slang for publicly shaming someone from the verb afficher, meaning to display or make public. The account contained intimate images of girls from her sister's school and dozens of others, along with the personal data of the victims their names, phone numbers, addresses, everything to find them, everything to put them in danger."
"Faced with the impunity of the social media platforms, and their lack of moderation, they launched the hashtag #StopFisha. It went viral, online and in the media. #StopFisha became a rallying cry, a safe space to share information and advice, a protest movement. Now it was the social media companies being shamed. The wave became a counter-wave, says McLaren, who is now 26."
In April 2020 Shanley Clemot McLaren discovered a Snapchat "fisha" account exposing intimate images and detailed personal data of girls from her sister's school and many others. Initial reports to Snapchat produced no action while similar fisha accounts proliferated across suburbs and towns. Shanley, her sister and friends launched the hashtag #StopFisha, which went viral and became a rallying cry, information hub and protest movement. The campaign prompted government online education about dangers and legal consequences and pressured social platforms to moderate. Platforms now accept #StopFisha reports and remove fisha content within hours, demonstrating the impact of collective action.
Read at www.theguardian.com
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