Why is Saudi Arabia at the Gold Cup? It's the latest in the Kingdom's soft power campaign | Karim Zidan
Briefly

The 2025 Gold Cup draw took place in Miami, placing the US national team in Group D alongside Haiti, Trinidad and Tobago, and invited guest Saudi Arabia. The inclusion of Saudi Arabia, an Asian team in a regional North American tournament, stems from a tradition of guest participation, intended to enhance competition. This follows past inclusions like Brazil and Qatar, indicating a shift towards greater international collaboration in football. Concacaf President Victor Montagliani expressed excitement over Saudi Arabia's involvement, which serves as preparation for the US ahead of the 2026 World Cup.
Saudi Arabia's inclusion as a guest in the Gold Cup symbolizes a shift in global football connectivity, allowing teams to influence one another across regions, enhancing competitive diversity.
Concacaf president Victor Montagliani emphasized the importance of collaboration between football associations, hinting at a more globalized football culture through the participation of international teams such as Saudi Arabia.
Read at www.theguardian.com
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