"Naturally, player transfers generate more hype in the footballing world. Fans care more about footballers that can bring the most excitement to the pitch versus executives who might be better at accounting. That is likely why reports of Bayern looking to VfB Stuttgart's marketing director Rouven Kasper as a replacement for the outgoing Michael Diederich rather went under the radar. But, weeks after Diederich has already left, Bayern are still looking to fill the gap."
"And, according to Kicker reporter Benjamin Hofmann and Georg Holzner, as captured by @iMiaSanMia, the decision on Kasper should be made soon: Bayern maintain an interest in VfB Stuttgart's marketing director Rouven Kasper to replace the departing Michael Diederich on the executive board. Both Bayern and VfB expect Kasper to make his decision in the coming days. Stuttgart are offering Kasper terms beyond 2028 to deter Bayern's interest."
Bayern Munich are pursuing VfB Stuttgart marketing director Rouven Kasper as a replacement for departing executive Michael Diederich. Both clubs expect Kasper to announce his decision in the coming days. Stuttgart are offering Kasper contract terms extending beyond 2028 to discourage Bayern's interest. Kasper previously worked at Bayern from 2016 to 2022 and rose to the role titled President Asia, helping expand Bayern's commercial presence in Asia and China. He moved to Stuttgart to serve as Chief Marketing & Sales Officer. Kasper's prior Bayern experience and regional commercial expertise make him a familiar and plausible candidate for the executive board role.
Read at Bavarian Football Works
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