"This season, Saint-Colomban-des-Villards is only operating a mini ski-area aimed at beginners and families. It will be free of charge to ski there. The decision to make skiing free for all visitors isn't one that the resort took lightly; however, with an operation deficit of €1 million this past year, the municipality simply cannot afford to support this kind of loss."
"By making skiing free, Saint-Colomban-des-Villards is able to save on operational costs coming from staffing required at guest services and utilizing a ticketing system. Current estimates put the overall cost of offering free tickets this season to be around €150,000-200,000, making this decision a no-brainer. Furthermore, with free access to the resort's slopes, there is potential for additional revenue to be brought in from guests purchasing other activities and consumables that otherwise wouldn't have come to the resort in the first place."
Saint-Colomban-des-Villards sits at 1,100 meters above sea level in the Savoie department of Auvergne-Rhône-Alpes in southeastern France. The resort has separated from Les Sybelles and is operating a mini ski-area this season aimed at beginners and families. Skiing access will be free to visitors as a cost-saving measure after an operation deficit of €1 million last year. Offering free tickets is estimated to cost €150,000–200,000 while eliminating staffing and ticketing expenses. Free slope access aims to generate ancillary revenue from activities and consumables. Plans include shifting toward a four-season model and more snowshoeing to adapt to unpredictable winter conditions.
Read at SnowBrains
Unable to calculate read time
Collection
[
|
...
]