Lurie Has Spent Nearly $900K of His Personal Wealth on Consultants Since Taking Office

"The Chronicle reports today that Lurie has spent $870,000 out of his own pocket since taking office in early 2025, with most of that sum going to outside speechwriters, PR consultants, and top advisers to the centrist political agitator group GrowSF. More specifically, the Chronicle found that Lurie's own personal dollars were spent getting advice from local PR firm Szabo and Associates ($130,000), Democratic mega-consultant Lis Smith ($50,000), speechwriter Jennifer Pitts ($60,000), and political consultant Tyler Law ($60,000), among others."

"It's no secret that Levi Strauss heir and SF Mayor Daniel Lurie won the 2024 mayoral election in large part because of his spending his own vast sums of money on the race. And it may be more accurate to call it his mom's money, because his mother Miriam "Mimi" Haas fell into the family fortune by marrying Levi Strauss' great-grandnephew Peter E. Haas. So Daniel Lurie won the lottery without buying a ticket, by virtue of a stepfather from a fabulously wealthy clan."

"I am incredibly excited about the future of San Francisco, and the role @GrowSF is going to continue to play in bringing common sense to the city. We're assembling an all star team: recently we announced Tyler Law (@tyzlaw) is joining us as a Senior Advisor, and David Broockman https://t.co/a2cli4qEFt Sachin Agarwal (@agarwal) February 13, 2025 Tyler Law is a particularly interesting entry on this list."

Daniel Lurie financed his 2024 mayoral victory largely with personal wealth tied to the Haas-Levi Strauss family. Lurie reportedly spent $9 million of his own money on the campaign. Since taking office in early 2025, Lurie has spent $870,000 of personal funds on image management, hiring outside speechwriters, PR consultants, and advisers. Major expenditures included Szabo and Associates ($130,000), Lis Smith ($50,000), Jennifer Pitts ($60,000), and Tyler Law ($60,000). GrowSF connections and the hiring of Tyler Law illustrate overlap between Lurie's personal spending and centrist advisory networks.

Read at sfist.com