Samsung subsidiary Harman will acquire the audio division of Masimo for $350 million, bringing brands like Bowers & Wilkins and Denon under its umbrella. This deal, expected to finalize by the end of 2025 pending regulatory approval, is part of Samsung's strategy to strengthen its position in the consumer audio market. With this acquisition, Samsung aims to incorporate advanced audio technologies into its products while expanding its automotive audio offerings. Masimo's leadership considers this sale a significant milestone in securing a suitable home for their audio business.
Finding the right home for this business has been a stated priority of the new Board from day one, and this transaction represents an important milestone.
Harman is proud to have grown into a world-class audio company with 75 years of history, and we expect that the acquisition of another luxury audio brand, B&W, will further solidify Harman's position as a true audio powerhouse.
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