K-Pop Group Twice's Visit Prompts Viral Sales of Vintage-Style San Francisco Zoo T-Shirt
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K-Pop Group Twice's Visit Prompts Viral Sales of Vintage-Style San Francisco Zoo T-Shirt
"K-Pop sensations Twice, who made a surprise visit to the San Francisco Zoo Wednesday after performing two sold-out shows at the Oakland Arena last weekend, all left wearing matching vintage-style t-shirts, and the resulting social media post prompted a flood of sales. As KRON4 reports, in much the same way that Taylor Swift inadvertently caused a vintage sea otter shirt from the Monterey Bay Aquarium to go viral last fall, K-Pop group Twice has done the same for the San Francisco Zoo with a shirt the group purchased in the zoo's gift shop."
"We were so excited when Jihyo, Jeongyeon and Mina, members of the K-pop group Twice, visited SF Zoo recently, and it looked like they had a great time! the zoo wrote on social media, per KRON4. We were also surprised that the group posted images wearing our popular vintage-style SF Zoo T-shirt, and thanks to you, it's become a thing!'"
"The demand for the shirt was so huge, the zoo added it to its online shop, and a portion of the sales will go to the zoo's animal care program, per KRON4. The adult-sized t-shirt is priced at $27.99 and $24.99 for children."
Twice visited the San Francisco Zoo after performing two sold-out shows at the Oakland Arena and left wearing matching vintage-style SF Zoo T-shirts bought at the gift shop. The group's social media images wearing the shirts triggered a surge in demand, leading the zoo to add the item to its online shop. A portion of online sales will support the zoo's animal care program. The adult T-shirt retails for $27.99 and the children’s version for $24.99. The group also visited other city sites, and some staff were surprised by the visit.
Read at sfist.com
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