The IKEA Effect in Dating
Briefly

Playing hard to get is effective when one appears valuable yet attainable. The "IKEA effect" indicates that individuals tend to invest more when they put effort into wooing someone. Strategic attunement involves gradually building a connection while creating anticipation. Genuine interest can be refreshing, yet being overly available might signal desperation. Conversely, appearing completely disinterested can extinguish attraction. The balance between showing interest and maintaining some mystery is crucial for fostering desire in a romantic context.
Playing hard to get only works if you seem valuable but attainable, not completely disinterested.
The "IKEA effect" explains that individuals invest more emotionally when they have put effort into winning someone over in a romantic context.
Strategic attunement is essential in relationships, building a connection gradually while maintaining a sense of anticipation.
Showing genuine interest is refreshing, but being overly available can signal desperation, while being too aloof may kill attraction.
Read at Psychology Today
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