Recent research indicates that using coupons on a first date is widely accepted by Americans, with 56% endorsing it and 61% considering frugality appealing in a partner. Economic pressures are driving this change in dating norms, as many view financial prudence not as a negative, but as a potential indicator of long-term stability. Over half of those surveyed reported feeling turned off by ostentatious displays of wealth, while almost half are comfortable splitting bills, although preferences vary significantly between genders. Overall, frugality is emerging as a key ingredient in modern dating dynamics.
"The data shows today's daters aren't looking to be swept off their feet by spending... Frugality isn't just practical. It's an attractive sign of long-term potential."
"Frugality is seen as an attractive trait in a partner, with 61% of Americans believing this, and over a quarter finding it 'sexy.'"}],
"A majority of Americans (56%) said using a coupon is perfectly acceptable, showing that financial savvy is valued over extravagant spending."
"When paying for a first date, $125 is the max people are comfortable spending before feeling it's too much."
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