Opendoor hopes to win back agents one cash offer at a time
Briefly

Opendoor hopes to win back agents one cash offer at a time
"Cash Now, More Later is designed to give sellers immediate liquidity while allowing them to participate in potential upside when the home later resells on the open market. Agents participating in Cash Now, More Later transactions can earn two commissions: a bonus commission between 1% and 2% when Opendoor initially purchases the home, followed by their standard commission when the property is resold. Agents also remain the listing agent of record throughout the process."
"The integration is embedded directly into the RealScout platform, allowing agents to request and manage offers within their existing workflow. Clients may also indicate interest in a cash offer through their Home Value Alert, triggering notifications for agents to initiate and present offers. RealScout said the partnership includes safeguards designed to ensure agents maintain ownership of their client relationships and databases."
"In a market where transactions are slower, financing is tighter and more deals fall apart, the agents who win are the ones who can offer sellers more certainty and more options, said Andrew Flachner, co-founder and CEO of RealScout. Opendoor's cash offer options, including Cash Now, More Later, are now part of the agent workflow, and built-in protections keep agents at the center of the transaction."
"RealScout agents now have a live cash offer request inside their workflow on every eligible property, and with the ability to adjust the upfront cash amount to fit each seller's situation, they can tailor the exact right solution in real time, said Kaz Nejatian, CEO of Opendoor. We built this for the agents who want to go beyond lead gen and actually close deals, not just fill pipelines. The integration is now live across all Opendoor markets nationwide."
Cash Now, More Later is designed to deliver immediate liquidity to sellers while allowing them to participate in potential upside when the home later resells on the open market. Agents involved in these transactions can earn a bonus commission between 1% and 2% when Opendoor initially purchases the home, and then receive their standard commission when the property is resold. Agents remain the listing agent of record throughout the process. The offer request and management process is embedded in the RealScout platform, enabling agents to request offers within their existing workflow. Clients can also signal interest through Home Value Alert, prompting agent notifications. Safeguards are included to keep agents central to client relationships and databases, and the integration is live across Opendoor markets nationwide.
Read at www.housingwire.com
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