"They've been on the hunt for somebody for quite some time and we've had multiple talks. I've hung out with them a few times and we seem to be in complete alignment as to what we're trying to do together, where we see the vision of the mortgage industry in the next two to five years, what the future of the mortgage originator looks like."
"Lower is building the number one homeownership platform for originators and consumers in the country. As we experience rapid growth and continue to expand our presence, Gino brings the leadership, vision, and expertise we need to expand our West Coast footprint, Lower CEO and co-founder Dan Snyder said in a statement. Fronti has been the Western regional manager for PRMG since November 2022. Prior to that, he served with several other companies in the mortgage and financial services sectors including Finance of America, Skyline Financial Corp."
Gino Fronti will lead Lower's West Coast expansion, bringing experience from PRMG, Finance of America, Skyline Financial Corp. and Cherry Creek Mortgage. Fronti also serves as CFO for Momentum Builder, which expanded by acquiring Sales Mastery in November 2024. Lower operates 525 licensed loan officers across 69 branches and originated $3.66 billion in mortgages over the past 12 months. Lower's tech-driven consumer platform and streamlined loan production attracted Fronti. Fronti will develop and execute a strategic roadmap for loan officers to use AI, emphasizing tools built by originators. Lower acquired Movoto in May 2025 to connect with consumers earlier in the homebuying journey.
Read at www.housingwire.com
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