Keller Williams has announced the integration of The Parlay Group and its agents into the KW family. The Parlay Group achieved significant sales in 2024, selling 263 units worth $90.6 million. Over the last decade, member Zito sold over $100 million in homes, while Touron closed more than $65 million. The decision to join Keller Williams stems from their authentic 'model by agents for agents' approach. The team anticipates leveraging Keller Williams' training and AI technology to improve productivity and enhance the value provided to agents and clients.
We're excited to support their continued growth and provide the platform, tools, and community that will take their success to the next level.
The team structure is unlike any other real estate company and allows us to easily scale while continuing to increase the value add for our agents and clients.
We chose to join Keller Williams because the model by agents for agents' is authentic.
We are thrilled to welcome Anthony and Hip and their exceptional agents of the Parlay Group to the KW family.
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