"Today's buyers aren't just looking for a house they're looking for a sense of community, said Chris Lim, REMAX's chief growth officer. It's the job of real estate professionals to help prospective buyers find homes and neighborhoods that meet their financial needs while also supporting the way they want to live. Economic uncertainty and rising housing costs remained the top barriers among respondents. About three-quarters (78%) said more affordable home prices would prompt them to buy within six months."
"Buyers especially Gen Z and millennials said they're willing to spend more for neighborhoods that offer lifestyle-enhancing amenities. Sixty percent of respondents said they would pay a premium for features such as community pools and gyms, while three-quarters of these buyers were willing to pay at least 5% more for a home with these offerings. Grocery stores, shopping areas, restaurants and outdoor spaces topped the list of desirable amenities. The least important amenities were bike-share programs, gyms, electric vehicle charging stations, nightlife and coworking spaces."
Homebuyers increasingly seek community and neighborhood character alongside homes. Economic uncertainty and rising housing costs are leading barriers; 78% said more affordable home prices would prompt purchase within six months. Lower mortgage rates influence decisions, but under 10% said a drop to 5–6% would speed their timeline. Older buyers prioritize affordability, while Gen Z and millennials will pay premiums for lifestyle amenities. Sixty percent would pay extra for community pools and gyms; three-quarters of those would pay at least 5% more. Grocery stores, restaurants and outdoor spaces top the amenities list. Fifty-three percent weigh future development; nearly 40% prioritize neighborhood vibe. More than half prefer suburbs; 32% seek urban areas.
Read at www.housingwire.com
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