"The state's push for housing density, along with the need for new homes post-wildfires is driving demand for Airbnb spinoff Samara's prefab homes, which landed a $34 million investment this week. The company was started by Airbnb co-founder Joe Gebbia and former Flex CEO Mike McNamara in 2016. Factory-made homes, or panelized housing, is taking off in places such as the Palisades and Altadena, as builders and homeowners look to alternative materials that speed up timelines to getting back home."
"Samara turned heads in February when it partnered with Rick Caruso's nonprofit Steadfast LA to help expedite the recovery timeline. As part of that, Gebbia donated $15 million toward giving homes to fire survivors without the means to rebuild their homes. At least 100 homes are expected to be built through that partnership, and a separate organization is handling recipient selection. A handful of homeowners have so far been identified in Pasadena and Altadena, and Samara is assisting them with permitting, McNamara said."
State incentives for housing density and post-wildfire rebuilding needs are increasing demand for prefab panelized homes in Los Angeles. Samara, founded in 2016 by Joe Gebbia and Mike McNamara, raised $34 million in a Series B led by Thrive Capital. Factory-made homes are gaining traction in the Palisades and Altadena as builders seek materials and methods that shorten rebuild timelines. Gebbia donated $15 million and a partnership with Steadfast LA aims to deliver at least 100 homes to fire survivors. Recipient selection is managed separately, and Samara is assisting identified homeowners with permitting. Installations take four to six weeks and full delivery typically requires two to three months; Samara's 950-square-foot XL 10 model targets homes under 1,000 square feet.
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