"We eliminated the retainer model because clients deserve accountability,"
"Traditional agencies operate in a black box where clients pay monthly fees and hope for results. We only charge when we deliver the publication."
Baden Bower is a New York-based PR firm that guarantees publication in Forbes and 500 other major outlets within three days or refunds every dollar if it fails. The firm generated $30 million in annual recurring revenue last year and reported processing over 15,000 media features for 3,600 clients across five continents. Traditional agencies often charge monthly retainers between $10,000 and $50,000 without guaranteeing coverage and typically require six months or longer to secure major features. Baden Bower compressed that timeline to 72 hours using proprietary editor relationships and digital distribution systems, and it provides real-time dashboards and refunds for unmet promises.
Read at Business Matters
Unable to calculate read time
Collection
[
|
...
]