"This new technology is making it cheaper and easier to pretend to be someone that you're not. That is true on video calls, that is true on email, and basically every form of digital communication. With a 15-second sample of your voice, AI can clone your voice."
"The authenticity problem is real. The people pushing disinformation, running scams, or sliding into my DMs with suspiciously good job opportunities are almost always third-degree connections or lower. That's not random."
LinkedIn has become a primary professional social platform where authenticity matters significantly. The platform faces growing challenges from AI-enabled impersonation, deepfakes, and fraud that make it easier for bad actors to pose as legitimate professionals. Scammers, disinformation spreaders, and fraudsters typically operate as third-degree connections or lower. AI technology enables voice cloning, deepfake videos, and AI-generated candidate profiles that have successfully infiltrated legitimate companies and authorized fraudulent transactions. LinkedIn's trust and safety team has developed identity verification solutions requiring government identification and selfies to combat these threats, though users should carefully consider what they're agreeing to before submitting personal information.
#linkedin-verification #ai-enabled-fraud #identity-verification #deepfakes-and-impersonation #platform-authenticity
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