"a clumsy attempt by Ring to put a cuddly face on a rather dystopian reality: widespread networked surveillance by a company that has cozy relationships with law enforcement and other equally invasive surveillance companies."
"This definitely isn't about dogs - it's about mass surveillance"
"This is a huge problem disguised as a solution,"
"Smart way to gaslight people in mass surveillance."
Ring aired a 30-second Super Bowl ad that depicted Ring cameras surveilling neighborhoods to locate a lost dog. Social media users and commentators voiced concerns that the AI powering dog identification could be repurposed to search for humans, especially given Ring's new facial recognition capability. The company’s partnership with Flock Safety links a large residential camera network with a firm that has law enforcement contracts and reportedly allowed ICE access to its nationwide camera data. Critics warned the campaign normalizes widespread networked surveillance and called for greater transparency and stronger privacy protections.
Read at The Verge
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