""The reality is you're funded through the season and then you work like crazy as a business to create a business and a business plan to keep us going. But that's not different from any other private equity funded business in the history of man.""
""Given the momentum of this business, we're really excited about where we are and the position where we are.""
""This notion of bringing teams to market, I had two calls this morning. This notion of, 'Do you have to raise money?' Probably. This is business. But if we keep the trajectory going the way we are and the revenue growth going, this is going to be a really good business for a really long time.""
LIV Golf's CEO Scott O'Neil confirmed a financial commitment to finish the 2026 season amid concerns about funding from Saudi Arabia's Public Investment Fund. The league has eight remaining tournaments, with five in the U.S. O'Neil stated that while funding is crucial, the focus is on creating a sustainable business model. He noted increased metrics in ticket sales and sponsorships, projecting profitability for many teams and events. Despite high operational costs, O'Neil expressed optimism about the business's future trajectory and revenue growth.
Read at ESPN.com
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