Podcasting is experiencing significant growth, generating $2.1 billion in advertising revenue with millions of listeners. However, its technical foundation is flawed, relying on outdated RSS feeds that were not designed for audio file distribution. Challenges include lack of standardization, inconsistent episode information, and arbitrary published dates. These issues reflect broader technical and social problems that stifle the industry's potential. Each problem represents an opportunity for new founders to create meaningful solutions and improve the podcasting experience.
Podcasting's technical infrastructure resembles digital duct tape, struggling to modernize as the industry grows, with old protocols unable to meet current demands.
Podcasts are distributed via RSS feeds, originally designed for simple text files, leading to challenges in handling large audio files, revealing significant inefficiencies.
Despite podcasting's booming $2.1 billion advertising revenue, core technical issues like inconsistent RSS feeds and lack of standardization present major hurdles for the industry.
The podcast landscape is ripe with opportunities for new founders to innovate and address pressing technical and social challenges affecting podcast distribution and production.
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