Spotify will introduce Podcast clips to make it easier to share favorite podcast moments. A scissors icon in the Now Playing view will let listeners select a segment, trim the audio, and preview it before sharing. Sharing will include options such as a link to the full episode, chapter, timestamp, or the clip itself. The feature supports podcast-driven news and marketing by surfacing key moments from longer interviews. Spotify reports strong engagement with Chapters, with over two million saves and playlist additions per month. Saved clips are stored in the Spotify Library for later viewing or adding to podcast playlists. The rollout will reach free and Premium mobile users globally and expand to more shows over time.
"When clipping, you'll be able to trim the portion of the audio and preview it to hear it back before sharing more publicly. You'll then tap the sharing button, which offers options for the different ways you can share a podcast, including a link to the full episode, chapter, timestamp, or, now, the clip."
"For those in the tech industry, the addition is particularly timely, given that major tech and AI executives now often avoid doing traditional media interviews to instead sit down with podcasters to expand their reach and, in some cases, avoid tougher questions. That means there's now a lot more news breaking on podcasts, and not enough time to stream them all. This will make it easier for the key pieces from those otherwise lengthy interviews to find an audience."
"Spotify also notes it has seen traction with people saving longer segments of podcasts called Chapters, since launching them earlier this year. Since then, Chapters have been saved and added to playlists over 2 million times per month. Sharing clips can also aid in marketing by highlighting particularly interesting bits, encouraging users to tune in to the full show to hear more."
Read at TechCrunch
Unable to calculate read time
Collection
[
|
...
]