Dutch street artist Frankey has unveiled a new sculpture titled 'Hubbabubbabuilding' located on the Zandvoort promenade. The 4-meter tall caricature of the artist blowing a large bubblegum bubble depicts his unique style of humor and playful disruptions in the urban landscape. The installation serves not only as an eye-catching piece but also as a precursor to his upcoming exhibition 'Gumballin' 2', which intends to explore the cultural and emotional facets of bubblegum, furthering the themes of joy and absurdity first introduced in his previous works.
"Chewing gum is perhaps the weirdest product on earth. It's pointless, and maybe that's the point. In its uselessness lies something real: wonder, play, fun."
"Hubbabubbabuilding reflects Frankey's signature style of 'positive interventions' - humorous, unexpected elements that momentarily reframe the built environment."
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